We perform a initial interview to learn about the business model, target audience business goals and objectives of the search engine marketing project.
We review and evaluate the site from an organic search engine optimization perspective. The purpose of this SEO ranking service is to critique the site, identify potential problems and provide recommendations based on best practices. The review and evaluation will include topics such as the site architecture, page construction, content, Web server configuration and link popularity.
Data gathered from the intital interview and site review will be compiled into an SEO Assessment. Brief to communicate and document the research and analysis. The SEO Assessment Brief will conclude with a prioritized list of recommendations for addressing the discovered issues that are hindering your site’s search engine rankings.
Similar to an SEO Assessment Brief, an Assessment Report is a lengthier document that includes not only issues that need to be resolved with the website, but also include examples and instructions on fixing each issue. A prioritized list of recommendations regarding the SEO and marketing of your website concludes this document.
A short document that covers the best practices of one or two organic search engine ranking topics. A variety of topics can be covered in an Evaluation Brief, describing a problem and how to fix it.
We research, analyze and recommend a list of targeted keywords to be used in the professional search engine marketing project. The client will select final targeted keywords from this list.
We “hand-submit” the initial and revised Web pages to each of the monitored search engines.
We will monitor the ranking of the domain and specified Web pages for the keywords of the website. We will provide online access to proprietary ranking reports (Domain Ranking Report, Ranking Report by Page Name, Ranking Report by Keyword) showing the ranking of the website in the monitored search engines.
We provide online access to proprietary Competition Ranking Reports showing the ranking of the top ranked competing websites in the monitored search engines for each keyword.